multi-channel :: interactive :: marketing :: channel :: mobile :: strategy :: Chicago :: Thought Motor - Ideas, activated.

Blue-sky, back of the napkin projections have led to the creation of some exciting businesses. We've marked up a lot of napkins and envelopes ourselves. But when you're the one signing off on an investment in a new product, strategy, or business acquisition, something more substantial is usually in order.

Our clients often have experienced, talented people on board who can build complex models all day long, but may not have the direct experience in business development and measurement that we bring to the table.

That's why operating companies and investment firms often turn to us to connect the dots from financial expectations to market reality. These concepts have integrated a broad range of technologies and business models, such as:

• Social and professional networking applications
• Mobile and location-based services
• Lifestage, behavioral and demographic targeting techniques
• New affiliate marketing and lead generation models
• Collaborative workflow systems